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Market Layout Analysis of Domestic Industrial Robot Field

Harbin Institute of TechnologyrobotThe Group and Hefei Economic and Technological Development Zone held a project signing ceremony. The two parties will carry out project cooperation and promotion in technology, production, downstream system integration and industry services to create an industrial cluster integrating R&D, production, manufacturing and services.In response to this, the domesticindustryrobotThe market layout trends and trends in the field are briefly analyzed as follows:

DomesticIndustrial robotThe current situation of the market layout in the field.

1. Ontology manufacturing enterprises mainly focus on extending the industrial chain, creatingIndustrial robotecology

Ontology manufacturing enterprises actively carry out cooperative mergers and acquisitions to build an ecological circle and seize the commanding heights of industrial robot development. The reliance on imports of core components leads to the high cost of domestic robots, and it is difficult for ontology manufacturers to have bargaining power. Taking advantage of the advantageous position in the middle reaches of the industrial chain, ontology manufacturing enterprises have begun to expand their business chains and seek long-term development. Upstream of the industrial chain, ontology manufacturing enterprises actively deploy key core parts business to reduce the cost of ontology manufacturing; downstream of the industrial chain, ontology manufacturing enterprises accelerate the expansion of system integration business and form profit centers. By opening up the upstream and downstream of the industrial chain, Ontology manufacturing enterprises have created a four-in-one industrial robot ecosystem of “component research and development + ontology manufacturing + system integration + industrial application”, and expanded the high-end applications of industrial robots through the synergy of the industrial chain. Estun acquired 100% equity of Shanghai Praxair for 76 million yuan to promote the application of the company’s robots in the die-casting industry and expand the company’s business space.

Market Layout Analysis of Domestic Industrial Robot Field

2. System integrators expand software business and output smart factory solutions

System integrators have transformed from hardware integration to software and hardware integration, and launched smart factory system solutions for industrial applications. System integrators are at the downstream application end of the robot industry chain and provide design solutions for clients. Domestic system integrators have channel advantages, price advantages, engineer bonuses, etc., and can quickly join the ranks of robot research and development and production. As the price of hardware products decreases year by year, the competition in the field of robot software and hardware system integration is becoming increasingly fierce. It is predicted that by 2020, the domestic robot system integration market will reach 200 billion yuan. System integrators take industrial robots as the core, integrate them with production lines, warehousing logistics supply chains, etc., strengthen back-end R&D and front-end applications, and provide flexible and customized solutions according to different industries and customer needs. Risong Technology and Bosch Rexroth signed an Industry 4.0 strategic cooperation agreement to integrate products and solutions, and jointly provide manufacturers with Industry 4.0 software and hardware integrated turnkey solutions.

3.Thoughts and suggestions

1. Accelerate the introduction of supporting policies to promote the orderly development of the industry

Focusing on the development bottlenecks, key technologies and market demands of the industrial robot industry, combined with the layout of industrial robots in industrial ecological construction, and taking application as the orientation, supporting policies such as industrial support will be introduced as soon as possible. The government cooperates with enterprises to build industrial robot industrial parks and demonstration bases, improve the supply of industrial supporting services, encourage upstream and downstream enterprises in the industrial chain to strengthen resource integration, and promote the healthy and orderly development of the industry.

2. Focus on emerging technology applications and provide industry solutions

Focus on the R&D of software and hardware integration and system integration, strengthen the innovative application of new-generation information technology such as big data, cloud computing, machine vision, artificial intelligence, etc., and promote the “Internet +” transformation of enterprises. Relying on information technology to continuously enhance the solution output capability, take industry and regional applications as the entry point, and provide flexible and customized solutions according to the needs of different enterprise customers.

3. Promote the integration of industry resources and build an industrial ecosystem

Give full play to the role of the alliance, take leading enterprises as the core, actively carry out cross-border cooperation in the fields of technology, market, service and other fields, and promote the integration of industry resources and the aggregation of industrial ecology. Deploy comprehensive services for the robot industry, promote the industrialization of industrial robots and related products and services, accelerate business model innovation, build a complete industrial ecosystem covering industrial robot R&D, manufacturing, sales and services, and promote industrial transformation and upgrading.